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Calling On High Status Prospects
Some of your very best customers will be people who respond negatively to your first approach. This is to be expected. The average person in America is bombarded by hundreds of commercial messages every single day. The television, radio, newspapers, magazines, mail and telephone are filled with solicitations for products and services. Their initial reactions, because of message overload, will almost invariably be discouraging. . . . (to read the remainder of this article, please log in below.)
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